Sales Strategy

INSIDE Inside Sales Podcast Recap for July 2019

Is the summer sales slump getting you and your team down? My five episodes of the INSIDE Inside Sales Podcast from July focus on a sales professional’s needs for authenticity, critical thinking, and navigating through the buying process from prospecting to a signed contract. These points are foundational to sales success. Send this link to …

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Let’s Chat: Creating a Common Language for Healthy Sales and Marketing Relationships

The history of rocky relations between sales and marketing teams goes about as far back as corporate culture itself. Despite having the best intentions, sales and marketing professionals often find themselves on opposite sides of a metaphoric language barrier. While marketers tend to focus on content creation to attract leads, reps care more about content …

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The 5 Sales Tips You Need to Crush Your Goals in the New Year

How do you crush your sales goals next year? Niraj Kapur offers five sales tips: 1) stop trying to sell and start researching 2) send thank-you cards 3) learn from books and successful people every day 4) ask great questions, especially forward-thinking ones 5) develop your emotional intelligence. Kickstart your 2019 sales efforts with these …

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Social Selling – Blurring the Lines Between Sales and Marketing

Is social selling really selling? Selling is a one-on-one conversation. Social selling most of the time is a generic shout-out to the world, which is not selling. Most of what people call “social selling” is actually social marketing. However, there are times social media is used to sell to a specific individual. Social selling is …

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