VanillaSoft’s call-activity dashboard enables Cogent to see immediate performance results. Time spent on complete analysis reporting was reduced by 86%. Data is now collected electronically and can be effectively queried on demand.
Managing and tracking leads is easier with VanillaSoft’s automatic lead routing. Leads can’t be ignored or lost, and can be grouped by team or campaign. Also, VanillaSoft enables teams to set appointments for field sales reps via the self-contained calendar and appointment setting modules. Since implementing VanillaSoft there has been a 40% increase in appointments set.
With VanillaSoft’s call recording feature, managers can now access a recording of any call at any time for quality review. This has become an invaluable tool for both training inside sales reps and improving communications between inside reps and field sales reps.
VanillaSoft is the perfect solution to meet Cogent Analytics’ needs, almost doubling appointments set, as well as giving it the capability to record calls for review, quickly run reports, and more efficiently track and manage and leads.